Sharing Shanxi with the World: A Millennium of Kilns, Turning Stone into Gold

在山西北部、雁门关外的怀仁市，千年窑火生生不息，淬炼出一片陶瓷的沃土。这里每一秒钟就有100件日用瓷从生产线上鱼贯而下，全年35亿只瓷器跨越山河，走向全球餐桌。2023年，怀仁陶瓷全产业链产值达63亿元，其中50%的产品远销欧美、中亚、中东等地区。国际市场对高端陶瓷的需求持续增长，而国内消费者对品质化、功能化产品的追求也日益攀升，怀仁陶瓷正以其独特的魅力，书写着“点石成金”的传奇。

In Huairen, Shanxi, a land forged by millennia of kiln fire, 100 pieces of daily-use porcelain glide off production lines every second, with 3.5 billion ceramic products traversing mountains and rivers to grace dining tables worldwide each year. In 2023, the total output value of Huairen's ceramic industry chain reached 6.3 billion yuan, with 50% of its products exported to Europe, the U.S., Central Asia, the Middle East, and beyond. As global demand for high-end ceramics continues to rise and domestic consumers increasingly seek premium, functional products, Huairen ceramics are crafting a modern legend—turning stone into gold.

资源禀赋：得天独厚的陶瓷根基

Natural Advantages: A Foundation of Excellence

怀仁市地处塞外高原，平川占70%，山区占24%，丘陵、山坡占6%，素有“三分山，七分川”之称。这片土地不仅地貌多样，更蕴藏着丰富的矿藏资源，尤其是高岭土储量高达2.2亿吨，品质优良，是中国四大优质高岭土之一。凭借这一得天独厚的资源优势，怀仁成为全国闻名的陶瓷生产原料供应基地，为陶瓷产业的蓬勃发展奠定了坚实基础。

Located on the plateau beyond the Great Wall, north of Shanxi and outside Yanmen Pass, Huairen’s terrain consists of 70% plains, 24% mountains, and 6% hills—aptly described as "three parts mountains, seven parts plains." The region is rich in mineral resources, particularly kaolin, with reserves of 220 million tons of high-quality deposits, ranking among China’s top four sources. This abundance has earned Huairen nationwide acclaim as a premier ceramic raw material supplier, forming the bedrock of its thriving industry.

产业格局：内外并举的陶瓷集群

Industry Landscape: A Global and Domestic Presence

怀仁陶瓷产业已形成多元化的生产格局，企业各具特色，产品覆盖全球市场：

Huairin’s ceramic sector boasts a diverse production ecosystem, with enterprises catering to markets at home and abroad:

东盛陶瓷有限公司以生产釉下印花瓷为主，产品涵盖7大类80多个品种，年产能达1.1亿件。其中70%的产品出口俄罗斯、泰国、越南、柬埔寨等国家及中东地区，剩余30%销往国内市场。

Dongsheng Ceramics Co., Ltd. specializes in underglaze printed porcelain, offering over 80 varieties across seven major categories, with an annual production capacity of 110 million pieces. Seventy percent of its products are exported to Russia, Thailand, Vietnam, Cambodia, and the Middle East, while the remaining 30% are sold domestically.