The 7th Shanxi Cultural Industries Fair Successfully Concludes: Technology Empowers Culture, Innovation Leads the Future

2025年8月21日至25日，第七届山西文化产业博览交易会（以下简称“文博会”）在山西潇河国际会展中心成功举办。本届文博会以“激发创新创造活力，加快文化强省建设”为主题，采取“线下为主、线上同步”的方式，打造了一场规模空前、内容丰富、影响深远的文化盛会。

August 21-25, 2025, saw the successful hosting of the 7th Shanxi Cultural Industries Fair (hereinafter referred to as the "Cultural Fair") at the Shanxi Xiaohe International Convention and Exhibition Center. With the theme "Stimulating Innovation and Creativity, Accelerating the Construction of a Leading Cultural Province," this year's Fair adopted a "primarily offline, synchronized online" approach, creating an unprecedented, content-rich, and profoundly influential cultural event.

展览规模创历届之最，总展览面积达7万平方米，吸引了来自全国31个省（区、市）、港澳台地区以及36个国家的2000多家企业参展。展会期间，共推出228个文化产业招商项目，总招商金额达820亿元，累计观展人次达48.9万。现场交易与线上销售总额突破2.8亿元，达成合作意向66.1亿元，彰显出山西文化产业的强劲活力和广阔前景。

The fair scale was the largest in its history, with a total exhibition area of 70,000 square meters. It attracted over 2,000 enterprises from 31 Chinese provinces (autonomous regions, municipalities), Hong Kong, Macao, Taiwan, and 36 countries. During the event, 228 cultural industry investment promotion projects were launched, with a total investment value of 82 billion RMB. Cumulative attendance reached 489,000 visits. On-site transactions and online sales exceeded 280 million RMB, with cooperative intentions amounting to 6.61 billion RMB, demonstrating the robust vitality and broad prospects of Shanxi's cultural industries.

本届文博会主会场设7大主题馆，各地设多个分会场，构建起“1+3+N”系列文化活动框架。“1”指山西省文化产业重点项目签约仪式，“3”包括三场重要发布活动——文化传承发展典型案例、文化科技融合发展典型案例和山西“文化地标”典型案例发布，“N”则涵盖各市、各单位举办的各类精彩活动。这一安排不仅丰富了展会内容，更全方位、立体化展现了三晋文化的独特魅力。

The main venue of this Cultural Fair featured 7 thematic halls, with several regions hosting their own sub-venues, forming a "1+3+N" series of cultural activity framework. "1" referred to the signing ceremony for key cultural industries projects in Shanxi Province. "3" included three important release events—the release of typical cases for cultural inheritance and development, typical cases for the integrated development of culture and technology, and typical cases for Shanxi's "Cultural Landmarks." "N" encompassed various wonderful activities organized by cities and units. This arrangement not only enriched the Fair's content but also showcased the unique charm of Shanxi culture in an all-round and multi-dimensional manner.

在8月21日的“山西文化科技融合发展典型案例”发布中，15个涵盖考古、文物保护、数字文博、智慧旅游等领域的案例，集中展示了我省文化科技融合的创新成果。科技与文化的深度融合，无疑是本届文博会最引人注目的亮点。来自新型旅游装备、智能体育、智慧文物、虚拟现实等前沿领域的众多创新产品齐聚一堂，机器狗、仿生机器人、低空驾驶、无人导览车、地下考古方舱等体验项目，让观众直观感受到科技为文化带来的全新活力。